twice a day, every day.

Your routine. Upgraded.

Oral care from a family devoted to dentistry. Serious care. Made joyful.

Campaign portrait of a woman laughing in a yellow sweater.

Smile like you mean it.

Your mouth doesn’t need another product. It needs a better routine.

Purpose-built oral care. Every product with a job.

  • 8YEARS

    Building better daily routines

  • MILLIONS

    Of products sold

  • 35+YEARS

    Dr. Levine caring for patients

Meet the family

Your routine starts here.

The complete TWICE routine.

Five considered essentials for a better oral-care routine. All in one box.

Three steps. Each with a job.

  1. Rinse first.

    30 sec

    Start with a fresh mouth. We put rinse first so brushing stays last.

    Gum Shield Mouthwash

  2. Floss second.

    At least once daily

    Clean the spaces your toothbrush can’t reach. Make it a habit before you brush.

    Triple Floss Picks

  3. Brush third.

    2 min

    Finish with gentle brushing across the outer, inner and chewing surfaces.

    Your toothpaste + Stadium Brush

Brush twice daily. Clean between teeth at least once daily. Follow each product’s directions and your dentist’s advice.

Two toothpastes. Two moods. Your routine.

Happy Mint pairs 5% nano-hydroxyapatite with enzymes. Charcoal Icy Mint combines nano-hydroxyapatite, activated charcoal, baking soda, and vitamins A, C, and E.

Julian, TWICE co-founder, starts with Happy Mint and winds down with Charcoal Icy Mint. His personal ritual, for you to make your own. Either toothpaste can be used morning or evening.

Your everyday essentials.

Shop all oral care
Gum Shield Mouthwash bottle in warm directional light against ivory ceramic.

Mouthwash

Gum Shield Mouthwash

Alcohol-free, with mild Shield Mint flavor. CPC helps control plaque that leads to gingivitis and bleeding gums.

Shield Mint · 20 fl oz

$8.99

Product details
Close-up of the three strands in a yellow floss pick.

Floss

Triple Floss Picks

Three wax-coated strands in a net-like design to help catch and lift trapped food.

Strong Mint · 300 picks

$19.99

Product details

Find your everyday formula.

Fluoride or fluoride-free?

Start with your preference, then find your mint.

Happy Mint 5% nano-hydroxyapatite toothpaste on white ceramic.

Fluoride-free5% nano-hydroxyapatite

Happy Mint

Formula
5% nano-hydroxyapatite + enzymes
Flavor
Happy Mint

Papaya and pineapple enzymes help lift surface stains. Fluoride-free and peroxide-free.

From $8.99 · 3.4 oz

Choose your pack
Charcoal Icy Mint toothpaste in a sculptural black and white still life.

Fluoride-freeactivated charcoal

Charcoal Icy Mint

Formula
Nano-hydroxyapatite + activated charcoal
Flavor
Icy mint

With baking soda and vitamins A, C and E. Fluoride-free.

From $8.99 · 3.4 oz

Choose your pack
What is nano-hydroxyapatite?

Hydroxyapatite is a calcium-phosphate mineral naturally found in tooth enamel. “Nano” describes its small particle size. You’ll find it in Happy Mint and Charcoal Icy Mint.

Flossing you’ll look forward to.

Close-up of the three strands in a yellow floss pick.

Meet Triple Floss Picks

Three strands. Made to catch.

Think of it as a little net.
Three parallel strands help catch and lift trapped food from between your teeth.
Fresh in every pass.
Wax-coated floss with baking soda and Strong Mint flavor.
Keep a comfortable hold.
A textured handle for control, plus a built-in toothpick.
Shop Triple Floss Picks

$19.99 · 300 Strong Mint picks

Black and yellow Stadium toothbrushes resting on a ceramic ledge.

Meet the Stadium Toothbrush

Stadium seating. For your smile.

Three tiers of soft bristles. A soft-touch gel handle.

Shop Stadium

$11.99 · 2 soft-bristle brushes

“The grip, the soft bristle and how it's designed to brush perfectly meets my needs.”
Customer · Stadium Toothbrush
Sweet Mint whitening strips packaging on white ceramic steps.

A little extra brightness.

Hydrogen peroxide whitening strips with coconut oil and a mint finish. Follow the treatment directions.

20 treatments · 40 strips · $24.99

Explore whitening
Gum Shield Mouthwash bottle in warm directional light against ivory ceramic.

Meet Gum Shield Mouthwash

Mild mint. Serious gum care.

A smooth, refreshing Shield Mint rinse. Alcohol-free, with CPC to help control plaque that leads to gingivitis and bleeding gums. Use as directed.

Shop Gum Shield

$8.99 · Shield Mint · 20 fl oz

Two friends laughing together outside a cafe.

For a life full of smiles.

As seen in

made by a dental family.for yours.

A smile can change a life. It changed ours.

The Levine family together at a GLO Good dental mission.
The Levine family on a GLO Good mission, bringing dental care to communities with limited access.

The mission that made TWICE.

On GLO Good dental missions, our family saw how a smile could change someone’s confidence, health and sense of self. Brothers Julian and Cody Levine founded TWICE to bring that care into the everyday.

Meet the family
Dental care in progress at a GLO Good mission.
Dr. Levine providing care on a GLO Good mission.

Our father. TWICE’s Chief Dental Advisor.

Dr. Jonathan B. Levine, DMD

Dentist. Inventor. Educator. Author.

35+
Years caring for patients
29
Patents in oral care innovation
NYU
Former Associate Professor
More about Dr. Levine

Former Associate Professor and Director of the Advanced Aesthetics Program at NYU. Former Chair of the Dean’s Advisory Board at Boston University’s Goldman School of Dental Medicine.

Author and editor of books on smile care and esthetic dentistry. Founder of GLO Science, the GLO Good Foundation and Smile House, where his work in dental longevity continues.

Meet Dr. Levine and explore his background

A lifetime of care. In your hands.

Explore the complete routine

A few things worth knowing.

Which toothpaste should I start with?

Happy Mint for enamel care and surface-stain cleaning. Charcoal Icy Mint for everyday polishing. Wintergreen Peppermint for fluoride cavity protection and sensitivity relief.

Compare toothpaste formulas

What comes in the system versus individual packs?

The complete routine includes Happy Mint and Charcoal Icy Mint toothpastes (3.4 oz each), Gum Shield Mouthwash (20 fl oz), 75 Triple Floss Picks and 2 Stadium Toothbrushes.

Buying Triple Floss Picks separately? The individual pack contains 300 picks.

How does shipping work?

Shipping is calculated at checkout. Orders over $50 qualify for free shipping within the continental United States.

See shipping details

Need help with your order?

Our team can help with product and order questions.

Contact TWICE or read our refund policy.

Your routine. Ready when you are.

Every step, in one box.

Shop the complete routine