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With the dental hygiene industry having major players for such a long time, it can be hard for newer companies to get into the space, but two relatively newer companies are making an impact in the move toward more transparent, modern dental hygiene.

In this article, we will compare and contrast these two revolutionary companies to see which one comes out on top.

Twice Toothpaste vs. Quip Anticavity Toothpaste

As little as we all tend to think about it, toothpaste is a pretty big part of our daily oral hygiene regimen. And while everyone knows the importance of brushing two times a day, the importance of toothpaste is a little more unclear.

Toothpaste is important for many reasons, but primarily, it aids in the prevention of gingivitis and tooth decay, which leads to more severe health issues. You see, your mouth is the gateway to your overall health -- so taking care of it should be of the utmost importance. 

With all of that in mind, it’s pretty easy to see why toothpaste is so essential! But the truth is that not all kinds of toothpaste are created equal -- that’s why we’ve put together this article to compare and contrast two of the most popular -- and dare we say, innovative -- toothpastes on the market today: Twice Toothpaste and Quip Anticavity Toothpaste.

For Whitening

Both Twice and Quip are known for their powerful whitening properties, but which one is better? 

Well, if we take a look at their ingredients, we both use hydrated silica, which is a significantly less abrasive teeth whitener than some of the abrasives found in the most popular commercial kinds of toothpaste on the market. 

Hydrated silica works extremely well as a whitening and teeth cleaning agent. You see, stains often settle on the outermost layer of the tooth, known as the enamel. Some brands of toothpaste whiten teeth using some kind of a bleaching agent, such as hydrogen peroxide, that works by changing the color of your enamel. On the other hand, whitening toothpaste with abrasive ingredients such as hydrated silica scrub the stains right off from the surface of your teeth, leaving them squeaky clean and white.    

In addition to hydrated silica, Twice also has pentasodium triphosphate included in their formula for extra whitening power; pentasodium triphosphate is a chelating ingredient that helps remove more plaque and works wonders in conjunction with hydrated silica. 

For Cavity Protection and Enamel Health

Cavity. That’s the one word no one wants to hear at the dentist’s office. 

A cavity develops when a tooth decays or breaks down. It’s a hole that can grow bigger and deeper over time, and if you have one, it’s important to get it fixed. But why would your tooth develop a hole in the first place? Blame plaque. That’s a slimy, sticky substance made up mostly of bacteria and germs that cause tooth decay -- that’s why a toothpaste that supports your enamel health is of the utmost importance! 

To combat pesky plaque build-up, both Twice and Quip rely on fluoride - the most powerful and science-backed ingredient known to prevent painful cavities and strengthen the enamel for strong, happy, and healthy teeth. 

For Sensitivity 

It’s common for cold and hot foods to trigger tooth sensitivity, but if you have pain along with other symptoms (such as swollen gums, loose teeth, or even pain while chewing) you may have sensitive teeth. Thankfully, there are special ingredients in toothpaste that can combat this to help strengthen your teeth and kick any sensitivity to the curb!

Let’s compare!

Twice Toothpaste: For those dealing with sensitivity, Twice Toothpaste can help. Twice uses potassium nitrate, which works by building up protection against painful sensitivity by blocking the nerves of your teeth from exposure to discomfort. 

Quip Anticavity Toothpaste: Quip, unfortunately, does not have any ingredients in their formula to help with tooth sensitivity. 

For Overall Hygiene

So we know Twice is hands-down better for tooth sensitivity because of the ingredient potassium nitrate we use in their formula, but which toothpaste is best for overall hygiene?

Twice Toothpaste: Twice includes botanical ingredients to soothe inflammation, hydrate gums, and reduce pain on top of leaving you with an oh-so-fresh breath. Additionally, our formula is made with a healthy antioxidant complex of Vitamin A, Vitamin C, and Vitamin E -- these three powerful antioxidants work together to help fight free radicals, strengthen gums, and maintain good bacteria levels for a healthier mouth.

Quip Anticavity Toothpaste: Quip’s only other ingredient highlighted is xylitol, which is not only a sweetener but also a powerful component that helps to protect against cavities by inhibiting the growth of the bacteria behind cavities. However, Twice contains xylitol as well.  Quip Anticavity Toothpaste does not have any ingredients to protect or strengthen gums, which are a huge part of oral health. 

For Overall Health 

Both Twice and Quip are great for overall health, but let’s dig a little bit deeper. 

Twice Toothpaste has NO:

  • SLS
  • PEGs
  • Parabens
  • Sugar
  • Carrageenan
  • Triclosan
  • Sulfates
  • Alcohol

And the best part about Twice Toothpaste? It’s made entirely gluten-free, vegan, cruelty-free (Leaping Bunny certified), and non-GMO. Pretty impressive if you ask us!

Quip’s list is a little shorter. Quip has NO:

  • Carrageenan

Hey, we told you it was short! In addition to not using any carrageenan in their formula, Quip Anticavity Toothpaste is also considered vegan.

Beyond Teeth Cleaning

Other than being an amazing toothpaste, we also love to see brands go above and beyond teeth cleaning to make a real impact. To wrap up our ultimate comparison between Twice Toothpaste and Quip Anticavity Toothpaste, let’s take a look at what each company stands for.

Let’s start with Quip’s Mission:

“Our journey began at a neighborhood dentist in New York with a suggestion to use the cheapest electric brush available to fight the common, damaging habit of brushing too hard…

Brushing too hard, not long enough or twice a day, not flossing or replacing your brush, skipping the dentist are often ignored issues. Yet they have a far bigger impact on oral health than a ‘Bluetooth ultrasonic’ brush could ever have alone. So we fixed it...

“We saw three main causes behind the problems: overly complex functionality, clunky products, and a total lack of services to cater to the modern lifestyle. So, we make it our mission to create honest, accessible, and simple oral care products that helped focus on the habits that really matter.”

After reading Quip’s mission, it’s safe to say that they are more-so focused on simplifying oral care and making the process easy; they focus on selling bundles that include kits with a toothbrush, their toothpaste, and other dental hygiene tools. 

Now let’s check out Twice’s mission:

“Everyone deserves a smile. Real non-profit work to provide dental care to communities in need is why we got started and what we are passionate about. The smile has the power to change lives. Your support helps us provide life-changing dental work to people without access to care in partnership with the Glo Good Foundation.”

Twice started out of a desire to bring together science and wellness in hopes of teaching others to take dental hygiene much more seriously because of how important it is toward our health. 

For example, did you know that 70% of American adults have early-stage gum disease, aka gingivitis? No? Well, thankfully, Twice has done the research, so that’s why they create formulas filled with time-tested and proven ingredients that balance your oral microbiome, which ultimately leads to better overall health. They call it “Science + Wellness”. 

Additionally, 10% of our profits go directly to the GLO Good Foundation, which is on a global mission to provide health services, supplies, and education to communities in need.  

At the end of the day, both Twice and Quip have great missions, but it seems as though Twice is more focused on preventive care and oral health wellness while Quip is more focused on making oral care easier with dental hygiene tools. 

The Takeaway

Both brands are transparent with their ingredients and are making an effort to change up the dental hygiene industry. Twice is dedicated to both good oral care and has our mission to bring together science and wellness to shine a light on the importance of good dental hygiene, while Quip is more so focused on their customers and doesn’t seem to have any causes they’re working for in particular. Twice is committed to great toothpaste, and Quip is committed to great bundles. 

Although both of these are great kinds of toothpaste, Twice Toothpaste is without a doubt our favorite -- and it’s easy to see why. Whether you’re looking to whiten and brighten your smile, strengthen your enamel to kick sensitivity to the curb, or are simply just looking for an out-of-this-world toothpaste that tastes amazing, look no further and give Twice a try -- you’ll be glad you did!